// 1% OF REVENUE DONATED TO MENTAL HEALTH ORGANIZATIONS //

WE DIDN'T BUILD THIS
FROM A MOOD
BOARD.

001.

Collections released

1%

Revenue to mental health orgs

Frequencies heard

// written in the static //

BRAND / EST. 2024

FOUNDED BY PEOPLE
WHO KNOW THE NOISE

BASED IN —
BETWEEN SIGNALS

COLLECTION 001:
SKITZO//WARE

CONTACT:
PRESS@skitzoware.com

SKITZO//WARE started because there was nowhere to look that felt honest.

Not the luxury brands performing darkness from a distance. Not the fast fashion printing mental health phrases on $15 tees and calling it awareness.

Just — nothing that felt like what it actually feels like.

The noise.

The fragmented thinking. The days that feel like static. The hypervigilance. The way the world sometimes looks like a frame from a movie you don't remember signing up for.

That's not content.
That's a life.

WHAT WE ACTUALLY ARE

SKITZO//WARE is streetwear built around the experience of surviving a loud mind — not dramatizing it, not aestheticizing it from the outside, not making it a trend.

Every collection is built around a specific emotional frequency: dissociation, paranoia, intrusive thought, the long quiet after a hard season.

We work with artists who understand the territory. Photographers who shoot in the language of unease. Designers who've worn the clothes before they made them.

WHAT WE'RE NOT

The brand doesn't pretend to be therapy. It doesn't claim to speak for everyone who lives with a mental illness. It doesn't use illness as an aesthetic trick.

It speaks for the people who found a way to keep moving and needed something to wear while they did it.

We chose the name SKITZO//WARE — not as a slur, not as a joke, but as a reclamation of the word that gets used to describe minds like ours when people don't know what else to say.

If you know, you know. If you don't, the clothes will still fit.

HOW WE OPERATE

Limited runs. No overproduction. No waste for the sake of hype. Every drop is capped at a number we can stand behind. When it's gone, it's archived — not restocked until the time is right.

We produce ethically. We pay people fairly. We donate 1% of all revenue to mental health organizations doing real work on the ground.

01

NO PERFORMATIVE WELLNESS

We don't print slogans. We don't make it cute. We make it honest, or we don't make it at all.

02

NO FAST FASHION

Every piece is built to outlast the moment it was made for. Quality over volume, always.

03

NO GLORIFICATION

We create for survivors, not spectators. Nothing here celebrates suffering — it acknowledges it.

04

BUILT TO LAST

450gsm fleece. Organic cotton. Bartacked stress points. Made to be worn hard and washed often.

05

LIMITED RUNS

Each collection has a fixed cap. When it's gone, it's gone. No restocks until the next frequency.

06

1% TO MENTAL HEALTH

A percentage of every sale goes directly to organizations providing mental health support.

SKITZO//WARE is a clothing brand, not a medical provider. If you're going through something hard, these organizations do real work.

988 Suicide & Crisis Lifeline — Call or text 988 VISIT →
Crisis Text Line — Text HOME to 741741 VISIT →
NAMI — National Alliance on Mental Illness VISIT →
The Trevor Project — LGBTQ+ crisis support VISIT →